MARMUS GROUP | SHOWCASE

MARKETING TRAILERS FOR NEXT-GENERATION PURSE SEINER HULLS
We were selected to develop a series of marketing trailers for a cutting-edge project involving the design of new hulls for purse seiner vessels.
Our role encompassed the full creative process—from conceptualizing the storyline to producing the final deliverable.
The project was not only about showcasing advanced ship design but also about highlighting the innovative collaboration between the investor, the design bureau, and the team of engineers.
// THE CHALLENGE
Our project involved creating marketing trailers for the next-generation hull designs of purse seiner vessels.
The challenge was multifaceted: we had to conceptualize a compelling narrative that not only showcased the innovative design of the hulls but also integrated advanced water simulations and realistic rendering techniques.
Additionally, the project required seamless collaboration with multiple stakeholders—including the investor, design bureau, and a team of engineers—to ensure that the creative vision aligned with technical and engineering realities.
// THE APPROACH
We began by brainstorming and developing a detailed script and storyboard, which served as a roadmap for the production process.
This allowed us to map out each scene and ensure that every visual element effectively communicated the technological sophistication of the new hull designs.
Throughout the project, we maintained regular collaboration with the investor, design bureau, and engineering team, incorporating their expert insights to fine-tune our approach. Our commitment to technical excellence was reflected in our use of state-of-the-art water simulations and rendering techniques, which brought a high level of realism and dynamic visual appeal to the trailers.
The final deliverable was versatile, serving as a key asset on the client's website, social media platforms, and in high-stakes pitch presentations.
This case study demonstrates our ability to blend creative storytelling
with technical precision, resulting in marketing material that is both visually stunning and technically impressive.