SAROTA PR | CONSUMER ELECTRONICS // 40K + VIEWS ON YT
SAPPHIRE PURE SERIES GRAPHICS CARDS TRAILER
SAROTA PR excel at elevating the presence of tech brands in the digital sphere, crafting remarkable digital content tailored for the IT industry. Their expertise extends across hardware, software, gaming, and consumer electronics.
They trusted us to create a series of high-end 3D product animations or animated trailers, recognizing our focus on quality and innovation.
Scope of Work
ANIMATION
Web Development
Client
Year
2024
// THE CHALLENGE
SAROTA PR’s client needed two animated trailers that would not only capture the attention of viewers but also effectively showcase the key features of their NITRO+ and PURE series graphics cards. Given that computer hardware can often appear schematic and complex, the goal was to present these products in a way that was both visually compelling and easy to understand. A particular focus was placed on highlighting dynamic elements such as RGB backlighting.
// THE APPROACH
Our longstanding collaboration with SAROTA PR has consistently resulted in seamless, high-impact productions. Concept & Script Development – Drawing on our shared experience, we crafted engaging scripts that not only highlighted key advantages but also leveraged creative insights refined through years of collaboration. Production Coordination – With SAROTA PR’s expert oversight, the entire animation process unfolded smoothly. Their meticulous management ensured that every stage —from initial previews to final delivery — aligned perfectly with client expectations, reinforcing the effortless synergy between our teams. Multichannel Optimization – Together, we delivered two high-quality animated trailers for YouTube and optimised vertical versions for Instagram Reels, strategically maximising reach and engagement.
By combining striking visuals with clear, impactful messaging, we turned technical specifications into a compelling digital experience, strengthening the market presence of the SAPPHIRE NITRO+ and PURE series.
GRAPHIC DESIGN CREATED BY REAKTOR48 FOR SAROTA PR | ALL RIGHTS AND TRADEMARKS REMAIN WITH SAROTA PR
ALL LOGOS AND TRADEMARKS ARE THE PROPERTY OF THEIR RESPECTIVE OWNERS.
